Rich Meloff

President & Co-Founder

RICHARD MELOFF

Rich Meloff

President & Co-Founder

Richard Meloff began his immersion in plant medicine when he joined the cannabis industry in 2019, leading the commercialization and sales teams at a licensed producer to exponential revenue growth. In 2020, during Covid, he researched psychedelic therapy and saw its future. He spoke to longtime friend Jay Godfrey, also passionate about the industry, and realized he was being called to this work.

Richard brings 15 years of management experience as a senior executive in the food and cannabis industries. Prior, he spent three years as a Wall Street M&A lawyer. While pursuing his JD/MBA at the University of Toronto, he co-created the management course “GettingItDone,” now in its 20th year. At McGill, his entrepreneurship began managing the campus convenience stores and bringing the first Slurpee machine to downtown Montreal.

He loves community (co-founded a young professionals’ synagogue) and baseball, yet his greatest achievement is being a husband and father to three beautiful children.